Thursday 7 April 2016

“Different Voice” to the Mainstream Media


Western media, the media that is ruling by white people is considered to be authoritative and is in a leading role throughout the world. However, it tends to be tendentious as it usually provides the information solely from the white people's perspective and may not be able to concern other group of people's value system. Being brain-washing by the mainstream media, it is interesting to learn about how the non-western local media present their people in their own ways through producing the media products, films for instance. These media products can be seen as a different voice, a challenge or even a resistance to the western media.


According to Said, “non - western countries together as inferior to so-called western countries.” This causes the complaints of non-western people. Learning from class, “European culture gained in strength and identity by setting itself off against the orient as a sort of surrogate or underground self.” This derives from the essentialism. “For instance, if westerners are to identify themselves as rational, peaceful and liberal, logical, capable of holding real values, without natural suspicion. We other people do not have these things?”


Questioning from this point, two “third-world” film scenes could be used here as examples.






Fist of Fury - a Chinese film whose protagonist is Bruce Lee, presented the notion of “the other”.

The background is set at the time when china was semi-colonized by the West because of the western desire towards the east. The main character Zhen was trying to enter the embassy which does not allow Chinese people to go in. He was rejected by the public security. As a resistance to the racism, he shows his anger by using Chinese Kungfu and breaks up the board. His racial dignity is expressed through the media portrayal of his strong physique. Thus, the conventional East-Asian image of “sick man” conceived by the western media can be broken through this way.







The second relevant example is a scene from the middle – eastern terrorist film, Paradise Now.

From the image, audience could observe that the main character is doing the video recording before the suicide bombing. For Said, “in films and TV, the Arab is associated either with lechery or bloodthirsty dishonesty”. Well, this is true. But, in the process of videoing, he shows his humanity when mentioning about his mother. Since his “unexpected” emotions appeared, the video recording could not even be continued. This presents their psychological world and it is a chance for them to speak out to the world.


Therefore, to watch movies from different stream of media may not be a bad thing as it provides different points of view for the audience to understand different groups of people by listening to their own voice.



Sources:






Said, Edward. "Orientalism. 1978." New York: Vintage 1994 (1979).


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